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services

We offer a full spectrum of services to help organizations run better.

Our services range from promoting a product to training your staff to work more effectively. From encouraging sales within consumers to take your company to trade shows, where we will take care of the complexity of the organization, in order to expand your client portfolio.

We offer a full spectrum of services to help organizations run better.

Our services range from promoting a product to training your staff to work more effectively. From encouraging sales within consumers to take your company to trade shows, where we will take care of the complexity of the organization, in order to expand your client portfolio.

We have a team of professionals in the Central American region, the Dominican Republic, Panama and Colombia, ready to provide a quality and effective service that will meet your needs.

Trade Shows / Product events

Trade Shows / Product events

Participation in events that offer opportunities to showcase products and services.

Merchandising

Merchandising

In-market representatives will maintain periodic meetings with the trade and Government officials in all the countries and will sub-contract, train and supervise regional merchandisers in…

Trade communications

Trade communications

Communications directed to the trade will be prepared and sent out to reinforce messages of quality, and benefits of a product.

Trade Educational Materials

Trade Educational Materials

POS materials with nutritional information, benefits and uses of a product, cold chain best practices, transportation and other important subjects

Educational activities

Educational activities

Will be carried out for the HRI and Retail sectors to those handling your products.

Restaurant Chains Training

Restaurant Chains Training

This activity will effectively improve technical and handling procedures of the product.

In-Store Sampling Promotions

In-Store Sampling Promotions

In-store activities at retail venues and the HRI sector. Monthly Reports, Market Notes and Trade Updates and Activity Reports will be prepared on a regular…

Website & Newsletter

Website & Newsletter

Website is updated regularly with information about uses, tips and other information regarding a product.

Foodservice Trade Shows/ Culinary Events

Foodservice Trade Shows/ Culinary Events

Trade shows provide a way to reach a large audience at one time and expand network of contacts and potential customers.

Trade Public Relations

Trade Public Relations

Public relations directed at the trade will be carried out to reinforce safety, quality and variety messages of a product.

Foodservice Research

Foodservice Research

As necessary, it may be important to monitor the food service industry and undertake research

New Channel Development

New Channel Development

These may include local restaurants, convenience stores, petrol stations, supermarkets, hypermarket delis, etc.

Chef/Culinary Expert(s)

Chef/Culinary Expert(s)

We work with foodservice professionals, foodservice organizations and/or partners to generate new menu ideas and concepts

Seminars

Seminars

To increase the use and consumption of a product, it is important that foodservice establishments understand the different types, benefits and ways to use certain…

Reverse Trade Mission

Reverse Trade Mission

To build knowledge of a product, regarding; production and spur purchases

Trade Shows

Trade Shows

Participation in trade shows which offer opportunities to showcase a product to potential buyers

Public Relations & Media Outreach

Public Relations & Media Outreach

Public relations directed at consumer will be carried out to reinforce a product attribute and to inspire consumers to consume it.

Social Media

Social Media

Drive engagement through social media channels.

Event Marketing

Event Marketing

Create excitement by creating consumer marketing events, seminars and workshops

Market builder

Market builder

We will assist food companies to determine whether products similar to theirs are being sold in the overseas market.

Importation Analysis

Importation Analysis

We create a report that identifies the restrictions affecting the importation of said product into any of the Central American countries of interest.

Buyers Mission 

Buyers Mission 

• Work to determine needs of the Buyers Mission • Pre-qualify and recruit appropriate buyers • Communicate closely with buyers to understand their buying interests

Trade Shows / Product events

Merchandising

Trade communications

Trade Educational Materials

Educational activities

Restaurant Chains Training

In-Store Sampling Promotions

Website & Newsletter

Foodservice Trade Shows/ Culinary Events

Trade Public Relations

Foodservice Research

New Channel Development

Chef/Culinary Expert(s)

Seminars

Reverse Trade Mission

Trade Shows

Public Relations & Media Outreach

Social Media

Event Marketing

Market builder

Importation Analysis

Buyers Mission