Buyers Mission
• Work to determine needs of the Buyers Mission •…
We will assist food companies to determine whether products similar to theirs are being sold in the overseas market. The store check report will be based on visits to at least three different supermarkets in a major city in the market. If the product is new-to-market and there are no competitive brands, then information should be reported on a product(s) that could be considered a close competitor to the item of interest.
The types of information that are reported in the store check analysis are: